ZF Live. Mihai Guran, Managing Partner – GCG Consulting, on scaling a business at Global Level.

Companies growing their business at Global Level have to develop the story behind their success and founders, as people will have to buy first their story, and only then their products and services.

https://www.zf.ro/business-hi-tech/zf-live-mihai-guran-gcg-consulting-companiile-it-care-vor-sa-iasa-pe-pietele-globale-trebuie-sa-si-creeze-o-poveste-pentru-ca-oamenii-mai-intai-cumpara-povestea-si-apoi-produsul-17846005